Building a real online business
What is a real business? The way I see it, a real business is one which continues to operate, even when you’re not there. I’ve found an amazing blog which teaches you the exact steps you need to take to build a proper business. The writer, James Brausch, even tells you how to win your freedom by getting other people to do all the work for you.
James Brausch has some controversial ideas. Many of his products are based on statistical analysis of search engine results. For instance, he advises that Google doesn’t like the <h1> tag, especially if it contains your keywords. This is diametrically opposite to what the SEO gurus advise.
If you can handle James’ straight talk, here are James’ blog posts where he explains exactly how to build an online business. Some of the techniques require tools which James sells. I’ve included my affiliate links to those tools - if you don’t like this, you can use Google to find the sales pages.
If you find James’ sales pages a little lightweight, bear in mind that his blog has almost 600 posts which explain how his products work and why he does things the way he does.
First, some background - read this post:
Create A Product to Sell
Discover Your Passions - The First Step To Freedom
Basic Internet Marketing 101
Five Minute Market Research
James recommends using Camtasia Studio to create screen capture videos. He has an excellent screen capture video which walks you through the process of creating a product and sales page, setting up a Clickbank vendor account, even getting your first testimonials.
Create a sales page
Keep It Short Scholar
If you can afford it, buy Glyphius to help you create effective sales copy.
Sign up as a Clickbank vendor
Apart from handling your sales process (allowing customers to buy using Paypal or credit cards) Clickbank gives you access to a huge number of affiliates.
Write Articles
Why Article Marketing Is My #1 Traffic Strategy
PLR, Content Spinners, Article Directories, And Other Junk
Use Artemis Pro to write articles and post unique versions of them to article directories. You can see exactly how it works by downloading the free version, Artemis Lite.
Get Back Links
Use Hermusa to automatically get back-links to your sales page. James has a free version of this program as well, called SitePromotePro.
Build content sites
Content Site Creation For Traffic Generation
Pushing Traffic From Content Sites To Sales Sites
What To Put On Content Sites
Use Munius to build article directory sites which point to your sales page. Munius lets you build your content automatically, by allowing visitors to add their articles to your site.
Add link directories
Answer Time - Traffic Generation Via Link Exchange
Use Relusi to add a link directory to your article sites.
Sell your traffic
Selling Traffic
Answer Time - Selling Traffic
Use Trafficopia to create a traffic selling system. Why put Adsense ads on your pages when you could sell your space to advertisers who are looking for targeted traffic?
Get others to run your business for you
Freedom Business System Answers
Use the Freedom Business System to extract yourself from the day-to-day running of the business by creating procedures which other people can follow.

Apr 15th, 2007 at 5:58 pm
[…] to my RSS feed. Thanks for visiting!I’ve just posted this article over at 99Resources.com: Building a Real Online Business. It provides convenient links to a bunch of James Brausch’s blog, explaining exactly how to […]